1 in 10 Americans
share a bond with the uniform—through their own service or that of someone they love.
As the most recognized name in military shopper marketing,
bBIG Communications engages military members and their families where they live, shop, and connect, delivering authentic content and marketing that drives results for brands.
THE bBIG ADVANTAGE
We connect brands to the military market with trusted communities, Commissary partnerships, and millions of engaged, opted-in members.
Our Trusted Partners
coca-cola
Frito-Lay
DeCA
Mondelez
KraftHeinz
Liquid Death
Operation Homefront
Purina
Nestle
New_Balance
PepsiCo
Danone
P_G
RedBull
Tyson
Kimberly Clark
University of Georgia
AN AUDIENCE SEGMENT YOU SHOULD NOT IGNORE.
About Us
bBIG Communications is dedicated to helping brands authentically connect with U.S. service members, veterans, and their families, finding the sweet spot between your brand benefits and the needs of the military consumer.
Our My Military Lifestyle and My Military Savings content platforms give brands direct access to fully engaged military households, driving measurable awareness, engagement, and purchase intent. Using our ALL CHANNELS ON® approach, we bring authentic military storytelling to life across digital, social, and in-store experiences to create lasting connections between brands and military consumers.
Whether the goal is building brand loyalty, driving sales in Commissaries and Exchanges, or engaging military families with authentic storytelling, bBIG Communications provides the scale, expertise, and innovation to help brands thrive in the military market.
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Authentic Military Content
Our military-affiliated content creators form the backbone of our offering, delivering credible, relatable stories that resonate with military families, making us the go-to source for military content.
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Trusted by Global Brands
We partner with brands like Nestlé Purina, New Balance, Red Bull, Kleenex, Coca-Cola, Kraft, Heinz, Nabisco, and many others across CPG, travel, finance, hospitality, and insurance.
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Exclusive Military Market Access
We reach millions of military households each month, including 340,000+ opted-in members, 1.2 million email subscribers, and 300,000+ social followers.
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Proven ROI and Measurable Results
We run successful campaigns, driven by client-specific goals, data-driven KPIs, and in-depth analytics to ensure every marketing dollar delivers impact.
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Award-Winning Creative and Media
Our work has been recognized with industry honors including a 2024 Horizon Interactive Silver Award and six consecutive Chief Marketer Agency of the Year honors, most recently in 2025.
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Scalable Omnichannel Programs
We deliver integrated campaigns across web, mobile, social, CTV, print, and point-of-purchase ensuring broad visibility and consistent shopper engagement through the path to purchase.